he rise of the internet means that your company can now reach a vast number of potential customers, and online video is fast becoming the best way to do this. Youtube is now the world’s second largest search engine and the ability to post video to social media sites like Facebook and Twitter means that you can get your message directly to your followers. Using videos online lets you increase your audience and target your message to your existing customers. And having video on your website can help improve your ratings on other search engines!
Web videos are great for introducing your company, demonstrating your products and services, promoting a brand image and offering help and support to your customers.